If you run a restaurant chain in Dubai, keeping your online image good is super important. This story is about a big chain that bounced back from bad reviews. They fixed their brand and got customers to trust them again in just one month. Here’s how they did it to win over people in the UAE and the Gulf who really use their phones.
Before they fixed their image, the restaurants had problems with how good their service was, took too long to answer customers, and people weren’t sure how clean they were. Because of this, fewer people came, and their Google rating dropped from 4.3 to 3.2 in half a year. That’s a big deal in Dubai!
They looked closely at what people said on Google, TripAdvisor, and local sites. They saw the main issues were slow service, not being nice to customers, and sometimes not being clean.
The bad stuff got worse because they didn’t deal with complaints, and there wasn’t enough good stuff to make up for the bad reviews.
They made blog posts, videos with happy customers, and interesting stuff on social media to show they were getting better, keeping things clean, and making customers happy.
They also had people who could talk to customers in both Arabic and English and quickly answer their questions in a friendly way.
They answered all the recent bad reviews nicely and offered to make things right. This helped turn unhappy people into fans.
They also asked happy customers to leave good reviews, which helped raise their overall rating and make the brand look better.
Their Google rating went up from 3.2 to 4.1.
Bad reviews went down by 40%.
What people said on social media went from mostly bad to mostly good.
18% more people came to the restaurant compared to when things were bad.
The staff worked better and felt better because they used the feedback to improve.
To fix your image in Dubai, you need to speak both languages since lots of different people live there. Also, you have to be careful with what you say online to avoid legal trouble. The restaurant chain did well because they spoke both languages and knew how to talk to people the right way.
If you check your image, make good content, talk to customers nicely, and know the local culture, you can really change how people see your restaurant chain in Dubai. The before and after shows that a quick 30-day plan can bring back trust and get more business.